May 31, 2010
May 28, 2010

Social Media Strategists Gamble with Chatroulette

May 25, 2010

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November 2009 marked the birth of Chatroulette, a website that pairs random strangers from around the world together for webcam-based conversations. A 17-year-old high school student, Andrey Ternovskiy,  from Moscow conjured up the idea for the site after engaging in multiple video chat sessions with friends via Skype. Shortly after the launch, the site accumulated […]

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Response: 12 News Release Alternatives

May 25, 2010

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Is the news release a thing of the past? Perhaps not; however, there are many alternatives to the “much loved, abused and murdered” news release. A recent blog post on  The Bad Pitch Blog lays out 12 ways to break free from the news release routine. Therefore, I decided to explore the public health community […]

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Response: PR+ Customer Service Merger Accelerating

May 18, 2010

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A recent blog post by Todd Defren explores the ever-changing public relations profession. Similarly, a year ago, Defren wrote about the waning emphasis on ‘Media Relations.” However, today media relations is arguably one of the most important elements of PR today. Thus, suggesting that increased mainstream media results in increased online media and social channels. […]

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San Francisco combats high rates of liver cancer through an aggressive ad campaign

May 18, 2010

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May 2010 marks the 15th Anniversary of National Hepatitis B Awareness Month. In efforts to raise awareness about the disease, the city of San Francisco launched “Which One Deserves To Die?” an aggressive ad campaign aimed at the Asian community, who are currently  experiencing a 1 in 10 rate of hepatitis compared to the 1 […]

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Project Connected: Public Health Partnerships to Prevent Violence Against Women

May 11, 2010

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The Family Violence Prevention Fund has chosen ten sites in nine states for a groundbreaking two-year violence prevention initiative designed to improve the health and safety of women and children.  The campaign is funded by the Office on Women’s Health of the U.S. Department of Health and Human Services. According to the campaign, it will […]

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